ON24 Elite Explore Aims To Help Customize Webinar Experiences

Published: January 30, 2023Author: Kelly Lindenau

ON24 is a digital engagement platform designed to enable companies to digitally transform their sales and marketing by providing a single digital engagement platform for several go-to-market functions across the enterprise, from demand generation to customer marketing to partner enablement.

The Lowdown

ON24 Elite Explore reimagines the audience webinar experience with the ability to customize and brand touchpoints and deliver interactive and personalized calls-to-action across a sleek and consumer-friendly interface.

Back-Of-The-Box Details

ON24 Elite Explore gives B2B marketers new ways to deliver webinar experiences and engage their audiences with:

A redesigned user interface: An enhanced webinar production and design experience designed to make it easier to set up, manage and search for events;
Customized viewing experiences: New layouts allow marketers to customize pages, engagement tools and virtual backgrounds;
New styling option for engagement tools: Users can adjust the appearance of engagement tools for a cleaner look and more audience interactivity;
Enhanced recording and production: Give presenters the power to import media and stitch clips together to create a cohesive recording; and
Cookie consent banner: Give audiences the ability to opt-in to GDPR cookies and manage their preferences.

Who It’s For

The tool is for B2B sales and marketing teams in industries such as technology, life sciences, manufacturing and financial services to drive deeper digital engagement, capture first-party data for better insights and greater personalization and convert more prospects to drive pipeline and revenue growth.

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What It Solves

This innovation helps empower B2B marketers to advance their digital engagement strategy with a new way to create and deliver webinars, enhanced reporting and analytics and deep data integrations.

What Makes It Special

ON24 Elite Explore aims to reinvent the modern webinar experience, allowing marketers to make every touchpoint showcase their brand and promote powerful calls-to-action. Creation and design tools are now in one place so marketers can drive even more engagement with prospects and customers.