Quick Scoop:
- Outreach partnered with HubSpot to help mutual customers efficiently prospect, manage and close deals.
- Reported benefits of the integration include eliminating manual data entry and ensuring sales teams are leveraging up-to-date customer information.
- ICYMI: Outreach also recently announced the appointment of David Ruggiero as President of Go-To-Market.
Outreach, a sales execution platform, revealed a seamless data integration with the HubSpot CRM platform. Powered by HubSpot Operations Hub, the integration seeks to help mutual customers efficiently prospect, manage and close deals in Outreach as it syncs accounts, contacts, opportunities and activities between the two platforms.
The new integration seeks to enable sales teams to easily customize the data that’s shared between platforms to quickly sync the specific information. This data transfer reportedly enables sales teams to curate accurate and up-to-date customer information, eliminating the need to manually enter, track and clean data.
“This integration brings the power of the Outreach sales execution platform to customers using the HubSpot CRM platform,” said Prasad Raje, Chief Product Officer at Outreach, in a statement. “Sales teams are now empowered with seamless workflows to more effectively create pipeline and bring conversation intelligence to all their sales conversations.”
