Demand Gen Report
Discerning B2B Buyers Rely On Vendor Knowledge, In-Depth Research & Peer Reviews To Guide Buying Decisions
“The 2024 B2B Buyer’s Survey” Given the near-constant economic volatility over the past few years and the ongoing tech explosion, it’s nearly impossible to find an aspect of business that’s...
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Just Global Joins Trilliad To Create ‘B2B Growth Services Provider’ Category
Trilliad, a growth services provider, acquired Just Global, a b2B marketing agency, to help propel Trilliad’s mission of creating a growth services provider category, which the company hopes will bridge…
Industry News July 22In The Age Of AI, Human Value Is Clearer Than Ever
The chatbot market is growing fast: The industry’s U.S.-based revenue was around $190 million in 2016, and by 2025, it’s projected to become a $1.3 billion industry. But don’t let…
Demanding Views July 19PathFactory Acquires Uberflip To Enhance Content Intelligence & Personalization
PathFactory, a content intelligence company, acquired Uberflip, a content experience platform, with the goal of unifying the companies’ complementary features to offer better B2B content intelligence and personalization.
Industry News July 18