SimplyCast’s 360 Automation Manager

Published: June 18, 2013Author: Kim Zimmermann

SimplyCast, a platform-as-a-service marketing solution provider, released 360 Automation Manager. The multi-channel marketing platform is a web-based solution designed to create, track and deliver targeted online marketing campaigns such as email, survey, event, autoresponder, fax, SMS, Twitter and link tracking services.

Features/Functions

Actions performed by customers or clients trigger relevant and timely actions from the 360 Automation Manager. The platform sends customers targeted messages based on their individual preferences and specific events, such as their birthdays.

The 360 Automation Manager can send follow-up emails and also autoresponders when a customer signs up or makes a purchase.

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SMS can be used to send coupons, reminders and service notifications.

The 360 Automation Manager can send voice messages to thousands of customers quickly.

Data collected from forms is automatically added to any 360 Automation Manager campaign to enable highly targeted messaging.

Competitive Positioning

The 360 Automation Manager will help companies, governments and organizations save time and money. The platform makes it easy for anyone to create and run a highly complex communication campaign, allowing staff to focus on other important areas of their business.

The 360 Automation Manager has been developed with easy, efficient communication in mind. It responds to the constantly growing need for integration among the many different communication methods of today’s online environment.

The 360 Automation Manager provides a one-of-a-kind service which allows users to create and schedule messages which the platform then sends to customers through their preferred type of communication. Users do not need programming skills to operate the 360 Automation Manager, making it the ideal service for widespread communication across many industries.