event intelligence - Demand Gen Report https://www.demandgenreport.com/tag/event-intelligence/ Tue, 12 Mar 2024 17:26:28 +0000 en-US hourly 1 https://www.demandgenreport.com/wp-content/uploads/2024/01/dgr_v3_funnel-1-150x150.png event intelligence - Demand Gen Report https://www.demandgenreport.com/tag/event-intelligence/ 32 32 Vendelux Aims To Streamline Event Marketing With AI-Powered Intelligence Platform https://www.demandgenreport.com/solution-spotlight/vendelux-aims-to-streamline-event-marketing-with-ai-powered-intelligence-platform/38634/ Wed, 24 Jan 2024 15:03:00 +0000 https://www.demandgenreport.com/vendelux-aims-to-streamline-event-marketing-with-ai-powered-intelligence-platform/ Vendelux is an AI-powered event intelligence platform designed for event marketers and event organizers. The platform hosts more than 160,000 global B2B events, providing users with powerful data-driven insights and an array of tools to optimize their event marketing budgets and ROI. Founded in 2021 by Alex Reynolds and Stefan Deeran, Vendelux is based in New York City and is backed by FirstMark Capital, Cervin Ventures, Tenacity Ventures and Tri-Valley Ventures, among others.

The post Vendelux Aims To Streamline Event Marketing With AI-Powered Intelligence Platform appeared first on Demand Gen Report.

]]>
Vendelux is an AI-powered event intelligence platform designed for event marketers and event organizers. The platform hosts more than 160,000 global B2B events, providing users with powerful data-driven insights and an array of tools to optimize their event marketing budgets and ROI. Founded in 2021 by Alex Reynolds and Stefan Deeran, Vendelux is based in New York City and is backed by FirstMark Capital, Cervin Ventures, Tenacity Ventures and Tri-Valley Ventures, among others.

The Lowdown

Powered by AI and predictive modeling, Vendelux’s platform helps event marketers and CMOs analyze customer and competitor behavior, make informed decisions about which events to attend or sponsor and ultimately close more customers to increase ROI.

Back-Of-The-Box Details

Leveraging the power of AI and predictive modeling, Vendelux combines first-party data from its network of conference organizers and partners with real-time data monitoring, enrichment from more than 185,000 unique sources and historical insights to forecast upcoming event attendee personas, providing the quantifiable business impact of in-person events, trade shows and conferences worldwide.

Who It’s For

Vendelux is aiming to be the source for all events, large and small, worldwide. It works with companies of all sizes and while event marketers are the primary users today, the platform provides useful insights to teams across the organization. Fueled by popular demand, the company is already building out its intelligence solutions for conference organizers.

What It Solves

Year after year, Vendelux saw firsthand the challenges of evaluating events and deciding which were worthwhile to attend or invest in. The company knew events were the most important piece of the marketing and sales funnel, but it wasn’t always clear which events delivered the greatest return on dollars spent. They built Vendelux to solve those challenges.

What Makes It Special

With 65 million data points from more than 160,000 global eventsand deep CRM integrations with HubSpot and Salesforce, Vendelux’s AI-powered data-driven solution is said to deliver an industry first: Visibility into the potential revenue at every event based on pipeline, ABM target lists and ideal customer profiles (ICP).

Contact

Vendelux
115 West 30th St.
Suite 100
New York, NY 10001
Get a demo

The post Vendelux Aims To Streamline Event Marketing With AI-Powered Intelligence Platform appeared first on Demand Gen Report.

]]>
AI-Powered Event Platform Vendelux Raises $14M In Series A Funding https://www.demandgenreport.com/financial-news/ai-powered-event-platform-vendelux-raises-14m-in-series-a-funding/8108/ https://www.demandgenreport.com/financial-news/ai-powered-event-platform-vendelux-raises-14m-in-series-a-funding/8108/#respond Mon, 27 Nov 2023 16:15:40 +0000 https://www.demandgenreport.com/ai-powered-event-platform-vendelux-raises-14m-in-series-a-funding/ Vendelux, an AI-powered event intelligence platform, raised $14 million in a Series A funding round led by FirstMark Capital with participation from additional investors. With the new capital, the Vendelux plans to expand its geographic footprint, enhance product development and acquire new customer segments.

The post AI-Powered Event Platform Vendelux Raises $14M In Series A Funding appeared first on Demand Gen Report.

]]>
Vendelux, an AI-powered event intelligence platform, raised $14 million in a Series A funding round led by FirstMark Capital with participation from additional investors. With the new capital, the Vendelux plans to expand its geographic footprint, enhance product development and acquire new customer segments.

Powered by AI and predictive modeling, Vendelux’s platform seeks to help event marketers and CMOs analyze customer and competitor behavior and make informed decisions about event attendance or sponsorship by analyzing 65 million data points from more than 160,000 global events and CRM integrations. Vendelux plans to use the footage to:

  • More than double its team by the end of 2024;
  • Connect the entire end-to-end journey of event marketers as they plan, execute and evaluate their event strategies; and
  • Build intelligence solutions for conference organizers.

“Events are the most important piece of the marketing and sales funnel, but it’s not always clear which events deliver the greatest return on dollars spent,” said Alex Reynolds, CEO and Co-founder of Vendelux, in a statement. “With teams operating off of different metrics — such as meetings, deals, speaking opportunities, etc. — it’s no wonder the success is so difficult to define. Year after year, [Vendelux’s COO and Co-founder] Stefan [Deeran] and I saw firsthand the challenges of evaluating which events were worthwhile to attend or invest in. We built Vendelux to solve those very challenges. Vendelux delivers the ability to both plan for and measure ROI so that, organization-wide, companies have an understanding of the truly massive impact events have on their business.”

The post AI-Powered Event Platform Vendelux Raises $14M In Series A Funding appeared first on Demand Gen Report.

]]>
https://www.demandgenreport.com/financial-news/ai-powered-event-platform-vendelux-raises-14m-in-series-a-funding/8108/feed/ 0