Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level up their approach to revenue generation. This year, the team reimagined the event with the B2B Marketing Exchange East (B2BMX East), which will take place in Alpharetta, Georgia, from Oct. 1-3, 2024.

B2BMX East will explore the innovative strategies and bold ideas that will shape sales and marketing in 2025 and beyond. The event is designed for marketers by marketers, aiming to empower, inspire and equip attendees with the tools to make significant moves for their brands and careers.

Reimagined Tracks

In the Campaign Optimization track, attendees can expect sessions that will provide actionable advice on how to embrace the latest formats, tools and channels to optimize strategies and create campaigns that engage target audiences and drive measurable revenue results.

Over in the Buyer Insights & Intelligence track, key topics will include all things data, buyer insights, sales enablement, AI and more. Experts will take the stage to share their experiences and best practices for applying new intelligence signals and insights to deliver highly relevant, authentic and contextual marketing campaigns that target key audiences — and align with sales.

Finally, the GTM Strategy & Planning track will help marketers optimize multiple channels and utilize new signal data from buyers. This track will cover topics such as GTM strategy, channel/partner marketing, revenue operations, sales and marketing alignment and more.

And, for the first time ever, the event is book-ended by two days of immersive Workshops for All-Access pass holders! These intimate, hands-on discussions will be led by some of the industry’s greatest and most creative minds.

Pass Types

There are two types of pass types available to B2B practitioners: All-Access and Standard. Both passes will unlock entry into the exhibitor marketplace and entry into all keynotes, as well as all general, track and case study sessions. However, the Workshops are only available to All-Access pass holders, who will also unlock the luxury of more networking and mentoring opportunities.

Innovator Awards

The annual B2B Innovator Awards will celebrate the most progressive marketing and sales practitioners pushing the envelope to effectively engage prospective customers and meet their buyer needs in the age of digital transformation. In addition to the in-person awards ceremony, winners will be honored in an exclusive special report post-event. Nominations are now open, so make sure to submit yourself or a colleague!

Neil Patel Joins Speaker Line-Up

Neil Patel has joined the line-up as a keynote speaker for the upcoming conference! Patel, co-founder of NP Digital, best-selling author and one of Forbes’ Top 10 Marketers, will bring his decades of experience in digital marketing, buyer behavior, AI, emerging technologies, paid advertising and entrepreneurship to the #B2BMX East stage with his keynote, “Winning B2B Marketing Strategies: Demystifying the Art of Selling to Businesses.”

During Patel’s session, he will uncover proven tactics and innovative approaches to effectively sell products and services to other businesses. Attendees will gain insights to better understand how to build and maintain strong business, which is critical for long-term B2B success. Whether a seasoned marketer or new to the field, Patel will equip attendees with effective strategies and innovative methods to sell products and services in the B2B market.

Learn more about Patel’s session here!

The Results Are In: Which B2B Marketing Trend Will Dominate 2025?

Last week, we asked for your input on the top B2B marketing trends for 2025, and the B2B marketing community responded with clear conviction. After reviewing the results from our social media polls on LinkedIn, Instagram and X (formerly Twitter), we are excited to reveal the trends that you believe will shape our industry in the coming year and share more about how these the winning theme will take shape at the B2B Marketing Exchange East conference in October. 

The winner was artificial intelligence, followed by hyper personalization, content SEO strategy and the cookie-less era. To learn more about how these trends will shape the upcoming year, check out the blog here.

Reinvent Your GTM & Demand Gen Strategies At B2BMX East With Pam Didner

It’s tough to find two more topics that are more top-of-mind for B2B practitioners than artificial intelligence (AI) and go-to-market (GTM) initiatives. As such, the B2B Marketing Exchange East will feature a Pam Didner double feature on day one, as the B2B marketing consultant, writer, podcaster, speaker and author will host a Campfire-style keynote and Workshop that focus on the role of AI in demand generation and the core tenants needed to build and execute successful GTM practices.

Click here to learn more about Didner’s sessions!

Introducing B2B Marketing Exchange East: The Latest Iteration In The #B2BMX Event Series

Since 2019, the B2B Sales & Marketing Exchange (#B2BSMX) brought together thousands of B2B practitioners looking to level up their approaches in all facets of marketing and sales. And playing into the event’s theme of innovation and evolution, the B2B Marketing Exchange (#B2BMX) team completely rebranded #B2BSMX into an entirely new event experience: B2B Marketing Exchange East (#B2BMXEast). In addition to switching the event’s location and date, the team also reimagined the structure of the event.

Learn more about the reimagined event here!

The post B2B Marketing Exchange East 2024: The Latest News on Sessions, Speakers & Experiences appeared first on Demand Gen Report.

The underlying theme throughout most of the sessions was the various factors that impact the backbone of marketing: Content. For content creation, specifically, Forrester VP, Principal Analyst Phyllis Davidson kicked off the event with her opening keynote, “B2B Content Lessons From Taylor Swift: Shake Off Your Old Strategy & Experiment To Engage.”

Davidson explained that the top three reasons for Swift’s success — and the three components practitioners can bring into their day-to-day — are her ability to evolve, adapt and engage with her fans. Starting with evolution and adaption, Davidson started with a blunt fact: The majority of marketers fail to understand the changing buying landscape and don’t work to refine or adjust their content to keep up.

“The content that most of us put out there is not loved or well received by our audiences,” said Davidson. “Buyers believe that almost 60% of content is irrelevant and that they receive better information from other sources. I’m sure we can all relate to that as consumers of content — a lot of vendor-created material is useless, because it’s incredibly biased.”

Tapping Into Emotions To Create Memorable Content Experiences

That said, it’s often difficult for marketers to shake off their biases, because the concepts of product and pricing are deeply engrained in common “best” practices. Jay Mandel, The Brand Coach, noted in his session — “From Manipulation To Empathy: Redefining Marketing In A Changing World” — that creating content around pricing doesn’t cut it in the modern world. Pricing product information alone isn’t enough to differentiate, so marketers need to find other avenues of creativity.

{loadposition GIAA}“You need something bigger than making money if you’re going to convince anyone of anything,” said Mandel. “You can’t operate with the mentality that ‘We have problem;’ you need to understand that your customer has a problem. You need to reframe your products from the consumer’s perspective and address it. Based on those insights, you can better understand what your customers’ goals are and how you can address it.”

Dan Gingiss, an international keynote speaker and customer experience coach, also took the keynote stage with “Elevating B2B Marketing: Transforming Challenges Into Opportunities With Customer Experience,” where he suggested practitioners eliminate biases by putting themselves in the shoes of their customers.

“You need to become a customer of your own business, so fill out a form, register for something on your website or even ‘forget’ your password,” said Gingiss. “As consumers, you’ll notice the things that are annoying. So, you have to turn it around and become a customer of your own brand, and that’s how you’ll find extraordinary opportunities.”

While Gingiss admitted that it often feels time- or money-intensive to innovate or adapt marketing strategies, he continued that practitioners don’t have to do anything elaborate or over the top; instead, he noted they can engage audiences by creating immersive content that evokes emotions.

“Immersivity is about creating an experience people feel in their bones, because that’s how we remember things,” he explained. “Most of all, you need to appeal to one of the five senses or emotions — if you think back to all the memories you have of being a child, most of them will come back to an emotional moment or something you can smell, taste, see or touch.”

For example, Jake Sanders, Content Marketing Manager for Ninjacat, shared one of his most successful assets during a panel discussion titled “Retain, Engage, Sustain: Crafting Content That Keeps Customers Coming Back.” Sanders explained that he wrote a musical to replace the deluge of blogs his company was churning out, as he candidly admitted he was tired of sending blogs into the world because no one really reads them.

“If you can be entertained in the way that you relate information, and it’s filled with education and actual qualitative insights with quantitative data, you can marry that with fun,” said Sanders. “You want to educate, entertain and inspire people, and a lot of us are missing that. It can even be as simple as playing around with rhyming schemes or alliteration or fun words. You want your content to reflect that you love what you’re doing.”

Experimenting, Testing & Embracing AI

There’s no modern marketing conference with discussing the tools and technology influencing strategy creation and execution, so Davidson naturally brought up the power of AI experimentation in content creation. She noted the top two areas with the heaviest AI influence are production and promotion. She continued that everyone’s still thinking about AI — “whether they’re playing or running away from it,” — but the narrative’s finally shifting away from fears of AI stealing jobs.

“We’re seeing that humans are still exceedingly important in this process, and will continue to be for the foreseeable future,” said Davidson. “Don’t worry: We’re going to find all kinds of interesting ways to use GenAI and keep our jobs.”

Chiming into the AI narrative was Dan Glicksman, who runs demand generation for CDM Media. In his session, “Make It A Marketing Sensation Soiree: Level Up Engagement & Have Key Targets Coming Back For More!,” he recommended marketers embrace AI but do so with caution in mind.

“We need to be careful how we use AI,” said Glicksman. “Honestly, it’s a practice: There’s a lot of information, with a ton of bias, that is based on models that are constantly being trained. And training means it’s making mistakes.”

As marketers embrace the nuanced approach to AI-generated content creation, Davidson also stressed the importance of experimentation, because “if you don’t experiment, you’re just going to scale brand new ways to do things without really testing them.” She continued that there are three ways to test AI:

1. Testing different versions of content with the same audience;
2. Testing assets generated by AI versus humans; and
3. Testing AI to manage experience orchestration.

“What we see is mostly online experimentation, and for more than a decade it’s been about experimenting with different types of promotions,” noted Davidson. “That includes changing the banner ad or email subject line to see what looks better — Your typical A/B testing practices. That needs to continue to happen, but you need to take experimentation beyond that. You can’t simply come up with an idea, run it full force then wonder if it worked. You need to do real testing.”

Shifting ABM Approaches To Focus More On GTM

If anything was made clear on day one of #B2BMX24, it’s that the buying experience in B2B has changed dramatically in recent years. Buyers are now more informed and demanding than ever before, and they expect a personalized and seamless experience from start to finish.

Steve Armenti, VP of Revenue Marketing at Digital Ocean (former global demand gen lead for Chrome Enterprise), shared his insights into why marketers should shift toward an account-based go-to-market (GTM) framework. Coincidentally, his framework brought together the theories of emotionally resonant content and adaption.

“An account-based GTM framework is a strategic, long-term approach to entering a market through advanced targeting with specific, high-value accounts or segments,” Armenti explained. “You need to personalize marketing and sales efforts to the unique needs of the decision-making process at those accounts.”

Alright, we’ve officially hit the full circle moment — while there’s only so much room per page, the #B2BMX24 coverage isn’t stopping. You can check out our blog here, which further delves into ABM frameworks and sales activation plays, and stay tuned on our website for our day three recap.

The post #B2BMX24 Day 1 & 2 Recap: Crafting Immersive Content That Matches The Modern Buying Experience appeared first on Demand Gen Report.

BoostUp

Shriber joins BoostUp with nearly three decades of experience in the technology industry, where he held leadership positions at companies such as Siebel Systems, LinkedIn and Oracle. Most recently, Shriber served as CMO of Ontra, an AI-enabled platform transforming the legal technology sector, where he helped better establish the company. 

“As one of the first product leaders in the CRM space, Justin helped shape the technology that has become table stakes for most businesses today,” said Joydeep Bhattacharyya, general partner at Canaan and investor in BoostUp. “His industry experience, proven track record of go-to-market success at some of the world’s most successful tech companies, and strategic vision make him the perfect fit to lead BoostUp into its next phase of growth. We feel fortunate to have Justin at the helm of BoostUp and look forward to incredible success in the coming years.”

The post BoostUp Names Justin Shriber As New CEO appeared first on Demand Gen Report.

The Lowdown

Truent.ai’s new Segmentation & Alerts feature is designed to enhance revenue intelligence for businesses selling to banks and financial institutions. It leverages AI to analyze 23 firmographic and intent data points, providing insights into the unique buying behaviors of financial institutions. This reportedly enables go-to-market (GTM) teams to personalize outreach efficiently, eliminating outdated strategies and optimizing resources for effective targeting within the financial industry. Truent.ai aims to support strategic initiatives and sustain growth by delivering a tailored experience for its customers in the evolving revenue operations landscape.

Back-Of-The-Box Details

Truent.ai’s new product feature identifies a prospect’s likelihood to purchase a product via 23 different firmographic and intent data points specific to financial institution, which includes the institution’s core offerings, asset size, location, number of branches and more. With these data points, teams can pinpoint exactly where and how prospective customers within the financial industry are looking to purchase. This eliminates inefficiency and outdated GTM strategies that are focused on generating massive amounts of activities, which ultimately waste significant human resources and valuable company dollars.

Who It’s For

Truent.ai is built specifically for those selling into the banking and credit union market, providing a concise and accurate view of an ideal customer profile. Truent’s seeks to deliver the experience and support customers need to implement strategic GTM initiatives that cater to the financial industry. Truent claims it’s committed to partnering with customers and providing them with the critical resources and support they need to navigate an evolving revenue operations landscape.

What It Solves

Despite increasing optimism that the U.S.’s economy will achieve a soft landing, GTM teams are still being asked to do more with less. As a result, identifying and adopting AI-powered solutions to drive efficiencies and enable scaled 1:1 outreach is critical for success, particularly in relationship-driven industries like banking and financial services. Segmentation & Alerts helps GTM teams selling to U.S.-based banks and credit unions achieve this level of personalization by specifically providing insights into the unique buying behaviors of financial institutions.

What Makes It Special

According to the company, Segmentation & Alerts is the first and only solution of its kind specifically geared toward empowering GTM teams selling to financial institutions.

Contact

Truent.ai

The post Truent.ai Seeks To Enhance Revenue Intelligence For Bank & Financial Institution-Focused Businesses appeared first on Demand Gen Report.

AUDIENCE is designed to leverage a combination of job roles, functions, firmographics and specialized technology intelligence, such as past purchases and installs, through BlueWhale’s partnership with HG Insights to create highly customized campaigns. To help users rely on their existing advertising infrastructure, BlueWhale also invested in third-party audience integration tools. 

“Our tradition of and commitment to delivering tangible ROI for our demand generation customers is constant, reliable and very well-known,” said James Oberhausen, President and General Manager of BlueWhale Research, in a statement. “With the launch of AUDIENCE, we are delighted to offer more opportunities for our clients and agency partners to enjoy the dedicated service and positive outcomes that are characteristic of BlueWhale’s offerings. Digital advertising teams are a new focus for us in our customer base and agency partnerships. Our attention to this important and complex function in marketing and broader go-to-market organizations promises to deliver tremendous value for everyone in 2024 and beyond.”

The post BlueWhale Research Launches Digital Programmatic Display & Social Audience Solution appeared first on Demand Gen Report.

Specifically, the innovations include:

• Campaign Outcomes, which allows customers to pick their ideal campaign outcomes and then utilizes Demandbase’s Demand Side Platform (DSP) to optimize each impression and campaign strategy;
• Campaign Influence Metrics that reportedly make it easier to review B2B-specific influences, such as increases in website engagement, pipeline and revenue;
• Creative Library Enhancements that provide digital marketers with more control over their creative assets to create and launch native, video and connected TV campaigns within the campaign builder; and
• Job Level and Job Function Exclusions designed to prevent impressions from being served to people outside of the buying group, regardless of their intent level.

“While our expert teams will always be here to partner with customers on successful campaign strategy, we have also always had a significant AI component behind our DSP and are excited to offer more self-serve capabilities,” said Gareth Noonan, General Manager, Advertising at Demandbase, in a statement.

The post Demandbase Reveals AI-Powered Advertising Innovations appeared first on Demand Gen Report.

This leads to what we call “analysis paralysis,” or the inability to derive insights from the information available to marketers due to the sheer volume of data being presented. We need to reckon with the fact that truly effective data-driven marketing strategies are not powered by simply having the data at our disposal — we need the right data to reach customers early in the buyer journey.

Let’s explore the phenomenon of analysis paralysis and how go-to-market (GTM) teams can pare back the noise to focus on the information that really matters.

Quality Over Quantity

For years, we’ve been operating in a world where we believed more data meant better insights. As the current artificial intelligence (AI) craze has given algorithms and AI-powered tools a vast array of data sources to pull from, it’s emerged as a strategy to combat systemic data bias. This is why AI exists in the first place: To process extensive amounts of data more efficiently than humans ever could.

But now that data-driven strategies have become the standard and most business is conducted digitally, it’s well past time to pivot to a quality over quantity mindset. More data does not necessarily mean more accuracy or better insights; if anything, it leads to the potential for more conclusions being drawn, all of which are up to interpretation, and many of which may be ineffective or irrelevant.

Let’s say your marketing team is using a tool that ingests third-party data with the aim of telling you where a prospect is in their buyer journey and what next steps are best to move them through the pipeline. Destination and source (i.e., website visited and the information collected) aren’t necessarily the best indicators of influence — what matters more is the behaviors that took place before your prospect landed on that site.

There’s no value in capturing anonymous behavioral traffic because that information isn’t indicative of a future purchase. Ambiguity won’t get you anywhere — data-driven insights will only be as valuable as the data itself. When there’s too much data to consider, marketing teams wear themselves out trying to craft a compelling story, but this uncertainty and guesswork can lead to imprecise conclusions.

The right tools will limit the number of different interpretations teams can make from the data available by using only the most viable authoritative sources.

Peer-To-Peer Interaction

Today’s B2B buyers are heavily influenced by their peers. As such, some of the most vital information marketers can tap into lives within prospects’ online interactions with their trusted colleagues and professional counterparts.

These conversations can prove even more valuable than third-party content analytics, as buyers are more likely to dive into specifics like their unique pain points and the solutions they’re considering with their peers. Forums like social media groups, review platforms, virtual conferences and more are a gold mine for teams looking to develop a keen understanding of their audience.

By leveraging tools that grant visibility into a potential buyer’s peer influences, revenue teams can hone their strategies and serve up the right information at the right time. This ultimately leaves them better equipped to deliver highly personalized and relevant content that’s more likely to resonate and lead to conversions.

This information also helps teams segment their target account list, devote energy and resources to leads most likely to convert and predict future purchases — an absolute must for those striving to scale reliable strategies in our persistently turbulent economic climate.

Guesswork Begone

Today’s GTM teams have mountains of data at their fingertips. But that doesn’t necessarily mean they have mountains of quality insights to guide their campaigns. Instead of trying to interpret every single click and keystroke a prospective buyer makes, revenue teams must zero in on the behaviors that actually matter — namely, prospects’ online interactions with their peers.

The right technology will eliminate analysis paralysis by identifying true signals of buyer intent from only the most viable sources, taking guesswork out of the equation and ensuring teams are able to meet prospects where they are in their unique buyer journey.

Kevin Green is the President and CMO of Truent, a revenue intelligence platform. He is a growth-focused marketing leader with more than 20 years of experience building and leading diverse teams across marketing, product and sales at companies like Dell and T-Mobile before Truent.

The post Using The Right Data To Beat Analysis Paralysis appeared first on Demand Gen Report.

Built on ON24’s first-party data, the ON24 Intelligent Engagement Platform seeks to combine the company’s webinar, virtual event and content marketing products with its new AI-powered Analytics and Content Engine to help provide an integrated go-to-market (GTM) solution. The capabilities will reportedly help practitioners:

• Build best-in-class, hyper-personalized branded experiences that reach their prospects and customers at scale;
• Interact with prospects and customers 24/7 through AI-generated content and always-on nurtures;
• Track audience engagement data across interactions and analyze engagement across key audience segments; and
• Enable data-driven actions across GTM teams.

“AI will fundamentally reshape sales and marketing and reimagine the customer experience,” said Sharat Sharan, Co-founder, President and CEO of ON24, in a statement. “This means that sales and marketing teams must embrace AI to innovate and adapt or risk being left behind. With the launch of the ON24 Intelligent Engagement Platform, we are excited to leverage our unique foundation of first-party data to give our industry-leading customers an AI advantage so that they can combine best-in-class experiences, personalization and content to capture and act on connected data and insights at scale to drive revenue growth. And we believe AI will continue to be a key differentiation for our own business and technology strategy moving forward, powering a new era of intelligent engagement.”

The post ON24 Unveils The Next Generation Of Its Intelligence Platform appeared first on Demand Gen Report.

With more than 80 sessions that include Breakouts, Lunch & Learns, Case Studies, Workshops, Keynotes and Labs across five tracks — Content2Conversion, Demand Gen Summit, Sales Impact Summit, Go-To-Market Strategy and ABM In Action Live — there’s something for every marketer in the line-up. Let’s peek into this year’s agenda and see what’s in store.

Kicking off the event with the opening keynote is “B2B Content Lessons From Taylor Swift: Shake Off Your Old Strategy & Experiment To Engage,” featuring Forrester’s Phyllis Davidson. Throughout this session, Davidson will take a page out of Swift’s songbook to talk about better connecting with your audience, personalizing content and experimenting with new approaches and technology.

Interestingly, that’s not the only Taylor Swift-themed session on our docket this year. We also have “Enter Your B2B Brand’s Reputation Era,” with MNTN’s Jon Zucker, who plans to walk attendees through how CTV helps marketers ensure that they’re in the initial consideration set and provides brand-safe protections to ensure that delicate reputation stays intact.

While we’re on the topic of powerful women, I’m most excited for “Women In Revenue: How To Get Paid What You’re Worth,” a panel discussion that will share insights into the pay gap and how women can fight for their right to equal pay.

Before we move on, let’s circle back to the Keynote circuit. While Davidson will kick off the event Monday evening, the other keynoters we have on tap include:

• The Experience Maker Dan Gingiss, with “Elevating B2B Marketing: Transforming Challenges Into Opportunities With Customer Experience,” which will cover how integrating customer experience principles can address the distinct challenges faced by B2B marketers and provide actionable strategies to drive transformative change within your organization;
• Google’s Steve Armenti, with “B2B Buyers Want A Better Purchasing Experience — Get The ABM Framework That Delivers It,” to discuss how to use ABM in a new capacity to meet the evolving needs of today’s B2B buyers; and
• Two more that will be announced soon — I can’t give everything away!

Moving on, refining go-to-market strategies will remain a major focus of the event, with track sessions that include:

• “It’s Not A Sales Or Marketing Issue; It’s A Brand Issue: No BS Brand Tactics For B2B Marketing Leaders Who Want To Win,” featuring Kate DiLeo from the Brand Trifecta; and
• “Our Hard Work Is Hardly Working: The Unseen Reason Everyone Is Busy But Nothing’s Getting Done & How To Fix It Today,” with Andrea Fryrear of AgileSherpas.

It’s also not a secret that B2B marketing has changed dramatically in the last few years in response to rapidly evolving business buyer behavior. To help practitioners address the changing dynamics, eMarketing Strategy’s Ruth Stevens will take the stage with “What’s Working In B2B Marketing: New Developments, New Tools + New Techniques,” where she’ll share what’s real and what’s really working in social media, content marketing and trade shows and events.

Stemming off Stevens’ presentation, the topics she covered will be expanded in:

• “Make It A Marketing Sensation Soiree: Level Up Engagement & Have Key Targets Coming Back For More!”, featuring Dan Glicksman from CDM Media;
• “The Power Of Live Events: Driving Growth Through Experiences,” with Huong Nguyen, Shiloh Events;
• “Navigating The Intersection: The Convergence Of Demand Generation & Account-Based Marketing In B2B,” featuring a panel of speakers from Versique, Blue Yonder, Grubhub and Lumen Technologies;
• “Integrating Pursuit-Based Marketing Into Your Sales & Marketing Mix,” with Kim Saving, Accenture; and
• “Using Data To Drive Demand,” with Cisco’s Christine Otts.

And that’s not even scratching the surface: We also have bunch of Case Study sessions on Monday, several Lunch & Learns taking place across Tuesday and Wednesday, Workshops for All-Access Pass holders and our third-ever Campfire session, a keynote/workshop hybrid!

Other key elements of #B2BMX will include:

• The CMO Mentors program, which connects up-and-coming practitioners will seasoned industry vets;
• Our popular, invite-only CMO Exchange;
• An invite-only B2Bvip networking event;
• The Killer Content Awards ceremony; and
• Networking receptions.

Make sure to check out the full agenda and register now, and if you’re feeling lucky: Reach out to me on LinkedIn and I might hook you up with a discount code!

The post #B2BMX 2024 Preview: The Roadmap To Revenue Revealed appeared first on Demand Gen Report.

The new solution is designed to build target lead lists, generate relevant messaging and execute omnichannel tasks autonomously. Additionally, the platform seeks to speed up prospect interactions when positive intent signals are detected.

“Faced with ongoing economic turbulence and talent shortages, many businesses are turning to AI to jumpstart and streamline their current sales workflows,” explained Srinath Sridhar, CEO of Regie.ai, in a statement. “Regie.ai solves these pain points for enterprises by providing a first-of-its-kind generative AI platform designed specifically for go-to-market teams. Our new solution empowers companies with the power of AI, enabling them to save time, reduce costs and focus on more strategic activities.”

The post Regie.ai Launches Sales Auto-Pilot appeared first on Demand Gen Report.