2019 accountbased experiences Adobe Adobe Summit Ajay Awatramani B2B B2C citrix content marketing customer experience CX Demandbase Dun & Bradstreet Jake Schlan LinkedIn LiveRamp marketing operations Microsoft Palo Alto Networks Ryan O'Shea Satya Nadella Shantanu Narayen Steve Lucas
For years, B2B marketing has discussed the “consumerization” of the B2B buyer. However, technology specifically has continued to…
Industry News
April 1
citrix content marketing Data management Dennis White Evergage marketing campaigns personalization
Citrix, a cloud computing company, needed a marketing solution that would enhance the customer journey with personalization. The…
Case Studies
June 7
citrix email personalization GoToWebinar Lead Liaison segmentation webinar planning webinars
Marketing automation solution provider Lead Liaison announced it has integrated with the Citrix GoToWebinar platform.
Industry News
November 21