E-books
Owner’s Manual For The Modern Demand Gen Engine
Everything we know about demand generation is changing — at least, that’s how it feels…
Simplifying The Complexities Of ABM For Enterprise Organizations
These challenges are the result of account-level activities and engagement hidden across multiple platforms or…
How To Build A Revenue Engine For A Digital-First World
Now is the time to move from a digital-reactionary to a digital-first strategy. While a…
6 Proven Methods To Drive B2B Demand With Better Business Data
Successful demand generation strategies are dependent on actionable data. This E-book examines how recent innovations…
Content Syndication 2.0: Leveraging Intent Data To Increase Pipeline
Content syndication — the practice of publishing your organization’s content, such as blog posts, white…
An Augmented Workforce For Surviving And Thriving In The New Normal
We don’t have to tell you that times have changed. You are living it right…
B2B Marketing Bliss: Combining Intent Data With Predictive Analytics To Enhance ABM Initiatives
Marketers who rely solely on intent data or predictive analytics are missing out on valuable…
The Future Of Work Is Now: New Research Shows The Benefits Of An Augmented Workforce
Are business leaders truly ready for the impact that AI will have on their business,…
Bridging The Sales And Marketing Divide
The relationship between sales and marketing, much like any other relationship, can be challenging. That…
How To Use Surveys In Each Stage Of The Marketing Flywheel
Surveys can help you attract customers, get direct feedback on their exact needs, and even…
Overcoming The Sales Capacity Challenge
Salespeople only have so many hours in a day to follow up with leads and…
Personalized Marketing Blueprint
Delivering hyper-personalized account experiences, regardless of channel or whether an inbound or outbound motion, enables…