Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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Why Sales Throws Marketing Under the Bus
Marketing and sales alignment is critical to success, but companies struggle to bridge the gap…
Seven Steps to Effective Customer Lifecycle Communications
Tight budgets. Fewer resources. More work. Now, more than ever, marketing professionals are under pressure…
5 Key Issues Driving Marketing Agendas
The dynamics of BtoB marketing continue to put pressure on the function to evolve to…
7 Steps To Improve Your Conversion Rates Now
The Do’s & Don’ts of Lead Nurturing & Lead ManagementThis NEW white paper spotlights the…
8 Critical Success Factors for Lead Generation
Learn from a lead gen pioneer how to drive more leads and to drive better…
The Sales & Marketing Stimulus Package
Download this free E-Book to gain insights into “Seven New Initiatives To Recover Lost BtoB…
Best Practices for Integrating Webinars into Lead Nurturing Campaigns
Download this guide to integrating webinars into lead nurturing and demand generation programs. This white…
Calculating The Real ROI From Lead Nurturing
In this white paper, DemandGen Report presents findings from a recent poll of B2B marketers…
Monitoring the Social Media Conversation: From Twitter to Facebook
With more and more customers turning to Twitter and Facebook to share their good and…
Tips for Accelerating Sales in a Down Economy
This white paper provides insights into taking your demand generation to the next level to…
10 White Paper Marketing Tips
As a leader in electronic lead generation, emedia knows how to connect with qualified B2B…
B2B Engagement Marketing Tactics that Close Sales
In a competitive Web 2.0 world, marketers must recognize engaged customers and prospects and respond…
