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What's Working In Event Marketing: 4 Tactics Driving Event Success At All Stages Of Planning

What’s Working In Event Marketing: 4 Tactics Driving Event Success At All Stages Of Planning

Event marketing is having a major moment in B2B right now. Multiple research reports indicate a rise in…

Industry News February 1
ABM Accountbased marketing acquisitions demand generation Integrate Jeremy Bloom ListenLoop programmatic advertising
Integrate Acquires ListenLoop, Combines Programmatic ABM & Demand Gen In New Solution

Integrate Acquires ListenLoop, Combines Programmatic ABM & Demand Gen In New Solution

Integrate, a demand orchestration platform, has acquired ListenLoop, an account-based programmatic advertising platform. Terms of the deal were…

Financial News January 16
Avaya CEO CMO demand generation Jim Hooker Morag Lucey sales acceleration SAP Televerde
Televerde Hires Morag Lucey As First Female CEO

Televerde Hires Morag Lucey As First Female CEO

Televerde, the demand generation and sales acceleration solutions provider, unveiled Morag Lucey as the company's new CEO. Lucey…

Industry News January 7
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